Why What Am I Gonna Do (I’M So In Love With You) By Rod Stewart Was A Forgotten Gem

March 21, 2025

In the bustling world of 1970s rock and pop music, Rod Stewart was a name that loomed large. With his raspy voice and magnetic stage presence, he captivated audiences around the globe. However, amid all his chart-topping hits, one song often lingered in the shadows, almost forgotten: “What Am I Gonna Do (I’m So in Love with You).” This track, while not as famous as “Maggie May” or “Do Ya Think I’m Sexy?”, held a special place in the hearts of those who stumbled upon it—a heartfelt ballad brimming with emotion, reflecting the complexity of love and longing.

The song was released in 1977 as part of the album “Foot Loose & Fancy Free.” As Rod poured his soul into each lyric, he laid bare his struggles with love and vulnerability. But like many artists, the pressures of fame and the whirlwind of the music industry often overshadowed deeper works. The catchy tunes and vibrant anthems that dominated the airwaves quickly pushed this sensitive track into obscurity, leaving many to wonder why such a gem was overlooked. The truth is, sometimes the world is more interested in flashy beats than in the delicate intricacies of a love song.

Rod Stewart faced many challenges during his career, and this song was no exception. As he grappled with the ups and downs of his fame, he often found solace in his music. “What Am I Gonna Do” was a reflection of his personal turmoil—a plea for connection amid the chaos. Fans who heard the song could feel the sincerity in his voice, capturing the essence of feeling lost in love. Yet, in the race for commercial success, tracks like this one were often sidelined, leaving Rod with mixed feelings about his artistry. He craved recognition for his deeper works, wishing that people could see the layers behind his charismatic persona.

As time went on, “What Am I Gonna Do” became a hidden treasure, cherished by those who discovered it on vinyl records or streaming playlists. Its poignant lyrics reminded listeners that love is not always a grand declaration; sometimes, it’s about the quiet moments of doubt and hope. Fans began sharing their stories about how the song touched them during their own struggles with love, and Rod Stewart, unaware of the growing appreciation, continued to perform and tour, sharing snippets of his life through his music.

Years later, during a particularly heartfelt concert, Rod decided to revive this forgotten gem. As he sang the opening notes, he felt a surge of energy from the crowd, a sea of faces reflecting joy and nostalgia. In that moment, he realized that even though the world may have overlooked it, “What Am I Gonna Do” had found its way into the hearts of many, proving that true artistry transcends fleeting fame. The audience sang along, their voices rising as one, breathing new life into the song that had once been buried in the depths of the album.

The experience taught Rod Stewart that resilience is key in the world of music. Despite the industry’s whims, passion and authenticity will always shine through. He embraced the song’s revival, knowing that every note he sang was a reminder that even forgotten gems can sparkle again. In the end, “What Am I Gonna Do (I’m So in Love with You)” became more than just a track; it turned into a testament to the enduring power of love and the magic of music—something that, much like Rod himself, could never truly be forgotten.